Laura M. Knudson

I have built a career spearheading award-winning content marketing campaigns for travel, sustainability, and social impact brands, and take pride in working on projects that support social good.

I help clients identify their marketing goals and execute strategic digital-first campaigns, including storytelling and content marketing strategies, and partnership collaborations with media, influencers, writers, photographers, and more.

My background in sustainability and storytelling helps clients shine a light on their positive impact. I currently hold the position of Marketing Director at GLP Films and pursue freelance content, strategy, and creative projects.

I have a passion for building creative partnerships, writing, wildlife (especially okapis), photography, and pretty much all things Africa. You can often find me daydreaming of wildlife safaris at the San Diego Zoo Safari Park. I earned a BA in Environmental Studies and a BA in Creative Writing from The University of Redlands and the School for Field Studies (Kenya).

Marketing Campaigns:

Empowered video campaign supporting clean water initiatives and access to education in Kenya

#TourismStrong video series celebrating resilience of the travel industry amidst COVID-19

Repositioning Amazing Thailand as a Sustainable Destination

7 Million Video Views for Georgia National Tourism Administration

Magellan Award for SeaTrek Sailing Adventures

Increased Web Traffic + Sales for Mountain Lodges of Peru

Media Coverage in National Geographic for Inkaterra Hotels

Outdoor Industry Trade campaign for Farm to Feet

Media Coverage in Chicago Tribune for Indonesia Ministry of Tourism

Articles:

Impact Travel Alliance (quoted)